TELL YOUR ROTARY STORY

A good press release makes for a good story. In today's world, people want to know how something relates to them or why they should care before they will dedicate time or interest in something new. Avoid sending out fact-based press releases that simply provide details on your upcoming event, but rather feature how your event will impact the community, inspiring people to attend.

 

In today's world, you don't always have to submit a formal document like I outlined on the guide. You can just copy and paste the content into an email submission. Be sure to include a great picture and caption about what's in the picture!

 

Need help? EMAIL the Public Image Committee HERE.

 

You can also visit the Public Relations page at My Rotary: https://my.rotary.org/en/learning-reference/learn-topic/public-relations